About Profitdrive

The financial thread, restored.

Profitdrive exists because services firms often lose the connection between commercial commitments, delivery reality, and firm profit as they scale.

It restores that thread by connecting pipeline, projects, people, and overhead into one forward-looking commercial model, so leadership can see the financial consequence of decisions before they are locked in.

Why Profitdrive exists

Value is not created by more activity. It is created by better decisions, made earlier.

Most IT and professional services firms organise around activity: expand the pipeline, fill the bench, hire ahead, take on new service lines. These may be the right moves. But without seeing the profit impact of those choices at the point of decision, firms optimise for motion rather than margin. Revenue grows. Margin does not.

The pattern is consistent. As firms grow beyond founder-led scale, complexity compounds faster than management structures evolve. Margins soften. Delivery friction rises. Decisions slow. Leadership ends up relying on retrospective financial reports to explain what happened, instead of steering the business in real time.

The gap that recurs at this stage is specific: a founder or operations leader needs ongoing profit insight: the ability to see the forward financial consequence of a deal, a staffing decision, or a project plan, but that level of visibility typically requires a heavier finance or operations function than smaller services firms (30–100 people) can justify. Without it, they fly on intuition and historical patterns.

Profitdrive exists to close that gap. This does not require building a heavier finance or operations function. It requires the commercial layer those functions would design: one that connects the forward commercial model to the firm's financial reality, so the numbers do not drift.

Designed from operating experience

Twenty years inside the problem.

The product is shaped by direct operating experience in services firms at scale, not consultant speculation about it.

Founder portrait
From the founder

I'm Gerben Bosch. I founded Profitdrive.

For more than twenty years, I worked across operations and finance in services firms at scale. Profitdrive is the product I wish I had when I was working through what breaks the financial thread as firms grow.

Over that time, I held four named roles at Capgemini across operations and finance, spanning Europe and Asia Pacific. I led a business through tenfold revenue growth, integrating multiple acquisitions across different technology ecosystems. More recently, I have worked in an advisory capacity with IT and professional services firms on growth, profitability, and M&A, where the same pattern of financial-thread breakage recurred across firms of different sizes.

3 years

Founder, Bosch CG

Advisory to IT and professional services firms on growth, profitability, and M&A. Working inside these firms is where the same financial-thread breakage recurred across different sizes, and where the case for Profitdrive took shape. boschcg.com

5 years

COO, Capgemini Australia & New Zealand

Managed 2,000+ employees. Led and integrated a succession of large acquisitions: the commercial, operational, and people complexity that follows when services firms absorb other services firms. Optimised utilisation and sales-practice synergy across integrated teams.

2 years

Head of Transformation & Acquisitions, Capgemini

M&A strategy. Identified and appraised acquisition targets. Implemented operating models for acquired businesses.

8 years

CFO, Capgemini Australia & New Zealand

P&L leadership across the region. Team of 20 finance professionals across Australia and India. Procurement and IT oversight. Commercial structuring on large deals: price, cost, cash.

2 years

Management Consultant, Capgemini Consulting

Finance Transformation Practice. Worked on financial system roadmaps and operational transformation across financial services, airline, and telecommunications clients.

Earlier: Deputy CFO at Capgemini Outsourcing (Netherlands), with roles spanning outsourcing financial leadership and sales finance.

How we build

Three principles behind the build.

Profitdrive is currently in early access. At this stage, credibility does not come from market scale or customer logos. It comes from the quality of the model, the seriousness of the operating assumptions, and how directly the product is tested with services firms.

01

Operator-grade depth.

The product is designed by people who have run services firms at scale. Architecture choices reflect operating reality (deterministic cost resolution, unified fact ledger, working-days engine), not consultant abstractions about how services delivery should work.

02

Honesty about stage.

Profitdrive is in early access. The capabilities reference shows what is built, what is planned, and what is explicitly not in scope. No invented case studies, no borrowed testimonials, no logos that do not represent real customers.

03

One forward model, not reconciled views.

Every design decision favours forward visibility over reconstructed reporting. Every figure in the deal model, project plan, and firm P&L resolves from the same baseline facts. No shadow calculations, no reconciliation gaps.

Closing

See how Profitdrive works.

A walk-through is the quickest way to see how the Deal Model and P&L Outlook work, and whether Profitdrive fits your firm. The demo tenant is pre-populated with realistic data for a 40-person services firm: forward P&L, live deal models, project plans, people cost, and three-scenario forecasts. No payment. No setup call required.

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